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Google vs Booble
Booble is not a "search engine" in the usual sense of the term. It doesn't claim or aspire to cover a broad range of adult sites around the internet. Every link in the Booble database is a paysite for which the owners of Booble have an affiliate program account. The thinking behind Booble probably went like this. "I have accounts with a dozen porn affiliate programs. All those programs have 20-100 different sites. How can I draw traffic to my site, get people to click on those links and send them to the paysites. Maybe I could just put up a site with nothing but links to a thousand different paysites. No content, just affiliate links! Hmm, but why would anyone visit such a site? I need a gimmick, something that will generate publicity and free traffic, ideally requiring very little time and effort on my part. . . . How about a Google parody! Blogs will think it's funny and send me free traffic. If I'm lucky, Google will sue me, the media will pick up the story, my traffic will skyrocket, and I'll rake in the bucks for a few weeks while the lawyers hash things out." And it worked. Pretty clever. Hell, I wish I'd thought of it. But there's no reason for Mefites to go along with the pretense that Booble is a "search engine". Google's letter is correct -- it's just a generic porn links site using the Google clone/parody angle for free publicity and traffic. I have nothing against porn link sites. Some are very well done, but Booble is lame and deceptive. Here's hoping Google's lawyers crush them.
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A bunch of newspapers and weblogs have recently linked to Booble, billed as an "adult search engine" and Google "parody". After checking out Booble, I decided not to link to it. Then this